JWE National: The Power of Celebration for Your Clients and Employees

Join us for a conversation with Lillian Rafson about embracing celebration for your clients and employees.

Lillian Rafson is the founder + CEO of Pack Up + Go, a travel brand specializing in Surprise Vacations around the U.S. She launched the bootstrapped business at 23 years old, and has grown it to 25+ team members and $7 million+ in annual revenue. The company spreads the economic benefits of tourism to thousands of small + minority-owned businesses nationwide, while encouraging spontaneity, exploration, and adventure among American travelers.

Lillian has been honored as an EY Winning Woman, a Tory Burch Foundation Fellow, a member of the Pittsburgh 30 Under 30 and 40 Under 40, a Travel & Leisure A-List Travel Planner, and a Top Woman in Hospitality. In her free time, Lillian gives back by working with Women Business Centers to help founders launch, bootstrap, and grow their small businesses.